Are any of these strategic challenges keeping you from reaching your goals? If so, we can be there to guide you.
Establish a great brand
- Diversify the customer base
- Go from reactive to proactive
- Choose the right Growth Strategy
- Tie marketing into your Business Plan
- Make sure marketing supports each stage of the Sales Pipeline
HOW WE DO IT
Our proven process leverages your organization’s strengths.
It delivers a marketing plan focused on your growth.
1Current Situation Review: We analyze your organization inside and out to identify strategic competencies and what makes it unique. During this stage we scan your competitive environment to identify gaps. One of the tools we use is the SWOT Analysis.
2Opportunity Identification, Target Market(s) and Strategy: Together we define your target market and determine an optimal position for your organization in the marketplace.
3Goals & Measures: Marketing Goals and Measures for growth are set in this stage. Having a destination can be a very motivating factor.
4Marketing Tactics and Action Plan: With the three previous stages in hand, the promotional mix to grow your business is selected and built into your plan.