SOCIAL MEDIA MARKETING
Does social media have value in B2B marketing?
Yes. In today’s digital culture, social media marketing is an essential component in the success of your brand. One-way marketing isn’t acceptable. With social media in their marketing mix, companies are having conversations with their customers, prospects and potential employees. This dialog brings a whole new level of market understanding and engagement.
And social media isn’t just a marketing tool. It also delivers results for customer service and recruiting.
Not sure which social media channels are right or what you should say? Affinity can help you address these challenges. We’ll brainstorm with you on content, make posts and plan the frequency of your participation.
Our role is to help you establish a successful social media presence. We’ll learn your business, products and target market. Affinity will work with you on building an audience, engaging them and measuring the effectiveness of your social media marketing.
If your marketing plan requires integrated marketing communications not listed above, we have access to a stable of marketing professionals to bring in.