CREDENTIALS 2018-04-17T19:45:31+00:00
Michael Quill - Affinity Strategic Marketing of Wisconsin

I assist companies in growing their business profitably. My expertise is in leveraging their target markets, identifying what makes them unique and creating the strategic marketing plan to build their business.

Clients count on me to bring leadership in the development and execution of their marketing. I help them filter through all the noise, align the team and select the right strategy to grow their business profitably. I manage, monitor and continuously improve their marketing. My clients are busy running their business, I’m there to run their marketing.


I have more than 25 years of experience in marketing and product management, program management, strategic planning and new product development. I’ve worked with business owners of companies ranging from several employees operating locally to several hundred employees operating globally.

Prior to starting Affinity in 2010, my client-side experience included working for a global medical device manufacturer, a supplier of distribution solutions and technology to the healthcare industry and a manufacturer of protective clothing. My MBA is in Marketing from De Paul University and my undergraduate degree is from the University of Notre Dame.


My clients recognize that marketing is an investment in their growth. They want a proven resource to solve their marketing challenges and deliver results. I’m here to take the hassle out of marketing!

Don’t take my word for it. Here’s what clients say about working with Affinity.

“Affinity Strategic Marketing has proven to be a great help to me and my company in developing a sales cycle, identifying the gaps in our marketing and bringing our go-to-market strategy to a whole new level.”

– Tim Mieritz, President, Snider Mold Company, Inc

“Mike came in and helped improve our go-to-market approach, challenging our outdated tactics and bringing them up to speed. He brought us the results we needed.”

– Herb Katt, President, HK Construction Corporation

“I’ve worked with Mike for a few years now. He and his company have helped take Sign Effectz, Inc. to the next level. We would highly recommend Affinity for your marketing needs! Thanks for the great work Mike!”

– Adam Brown, President, Sign Effectz, Inc.

“Above and beyond their vast marketing knowledge and assisting us with organizing and better targeting our different marketing initiatives, Affinity has been instrumental in helping us shape our brand into one that resonates with manufacturing communities in the United States and Europe.”

– Eric Nekich, Lang Technovation Company

“I brought Mike in for his experience with creating marketing programs, developing them and making them happen. His focus on strategy and generating results has been a key factor in improving our marketing; his greatest impact has been on our lead generation, brand building, social media and web content.”

– Jacob Hoaglund, President, Asset Equipment Appraisal & Brokerage

“Mike Quill did a fantastic job at helping us not only rebrand MBS but also got us going in the right direction to become a great business. We can thank Mike for getting us to the point we are now!”

– Richard Scheel, President MBS Auto and Tire Center

Read more of what our clients have to say:



Affinity Strategic Marketing, Inc. can help your company grow revenue, reach new markets, build awareness and create an action plan to make it happen. Get in touch if you need to develop a new marketing plan, tweak your current plan or fix a problem with your marketing