Marketing Services

Affinity’s marketing services are tailored to your business objectives, strengths and challenges. Together, we’ll ensure you’re pursuing the right markets, pinpoint what makes your brand unique and grow your business.

To ensure your marketing produces results, we’ll coach you or pitch in on marketing your business, whichever approach works for you.  You can access as much marketing assistance as you need.


STRATEGIC MARKETING PLANS – We’ll get to know your business inside and out and help you select the right marketing strategy, goals and tactics.  Our process ensures you are executing the best set of opportunities in the market.

OUTSOURCED MARKETING MANAGEMENT  Affinity helps make your marketing plan a reality by working side by side with you and your team to implement the programs that grow your business. We are “rented” by our clients. This allows you to concentrate on running the business.

MARKET & COMPETITIVE RESEARCH – It’s critically important to understand the trends that impact your business.  We’ll analyze the relevant data you need on markets and competitors and make strategic recommendations.

MARKETING CONTENT  – Not all marketing content is created equal.  We’ll create the written content that tells your story, establishes your credibility and engages your customers.  Affinity will help distribute your marketing content to the right audience.  Need help with managing social media marketing, we’re here for you.

marketing data

PRESS RELEASES & MEDIA RELATIONS  – Reach online and traditional media with your most important news, such as the launch of a new product or a new strategic partnership. We’ll manage the entire process for you, from writing the release, distributing it and analyzing the results.

E-MAIL MARKETING & NEWSLETTERS – Give your sales organization the all-important touch point between personal visits with e-mail marketing.  It’s a highly measurable and effective way to stay on your prospect’s radar, drive traffic to your web site and promote your industry expertise.